Submitted by: Submitted by artisevans
Views: 10
Words: 398
Pages: 2
Category: Business and Industry
Date Submitted: 05/10/2016 05:51 AM
Synopsis on Blocks to Customer Utility
Businesses would like to provide the most excellent service to customers, but the
majorities of them are unsuccessful to do it constantly. When buyers feel they have had an
exceptional experience and they feel the company has increased their satisfaction, the buyer will
return and be engaged. An engaged customer will share positive experiences and give the
company personal details. “The greatest blocks to utility often represent the greatest and most
pressing opportunities to unlock exceptional utility,” (Kim & Mauborgne, 2005, p122).
Google Android tries to ensure the best user experience by opening up as much of the
operating system as possible to any user. There may be fragmented versions of Android which
may provide a user with a unique experience. This will mean fewer users for each variation. That
will make it harder to receive support for accessory makers, app developers, and technology
writers. This makes it take longer for modified Android phones to get updates. Google Android
also powers the Samsung Galaxy Tab, Google TV, Amazon Kindle, and countless other devices.
Parrot, which is a high-tech company home based in Paris, makes digital photo frames and
vehicle stereo systems with Android. Amazon and a few other device makers cannot access
Google Play from their devices because they opted out of the Google apps package.
Our team will begin removing the blocks of utility by doing several things. We can use
Google Android’s PEST and SWOT analysis, to get weaknesses and the challenges the product
faces. We can also research our top competitors Apple – IOS system and Microsoft – Windows
to find their strengths to compare. We will begin by investigating their technical specifications
and capabilities which can come from analyzing their engineering documentation. We can
conduct surveys of consumers and examine their public reviews. After understanding the
strengths, and opportunities, we can then begin to differentiate...