Case Study

Treadway Tire Company Implementation Plan

To the Director of Human Resources:

Ms. Ashley Wall,

We are pleased that you enjoyed our analysis of the current situation at Treadway Tire Company

and have chosen our OD consulting group to create an implementation plan for your

organization. With the main root cause of your problems relating to cultural issues within your

organization, we feel it is best to implement a short and long-term plan that moves towards a new

vision and changes the culture.

Treadway Tire Company’s adaptive orientation is currently a satisficing organization with a

“good enough” mentality and must increase their change of pace. We feel that understanding

these two types of management will lead to a strong foundation in the future. High performing

organizations have strong cultures, which is why our end goal is to improve Treadway Tire

Company’s culture.

Treadway’s Current State: Satisficing

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Measure their success solely on annual production

Care about numbers not people

Settle for average productivity

Ignore the potential opportunities to become the number one operating plant at Treadway

Tire

Treadway’s Goal: Reactive

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There have been several external changes within the environment. Therefore, urgent

adaptations and changes are necessary to compete against other companies in the industry

Have recognized that the current style of management is not working and must react to a

specific stimulus after conditions have already changed in the environment

Must react now on a crisis basis in the short term rather than anticipating these changes

Our primary focus is Treadaway's culture because it is the key to an organization’s success and

the only constant in an organization is change. Culture is driven by organization managers,

leaders, and employees at all levels. We strongly believe that if your organization does not

manage its culture, culture will manage the organization. Characteristics of good...