Information System

UNIVERSITI TUNKU ABDUL RAHMAN

FACULTY OF BUSINESS AND FINANCE (FBF)

FACULTY OF ACCOUNTANCY AND MANAGEMENT (FAM)

ACADEMIC YEAR 2016/2017

YEAR 1

Bachelor of International Business (Hons)

Bachelor of Economics (Hons) Global Economics

Bachelor of Economics (Hons) Financial Economics

Bachelor of Marketing (Hons)

UBAI1113/ UKAI1113 INFORMATION SYSTEMS

TUTORIAL 3

L2: IS AS COMPETITIVE ADVANTAGE

Tutor may need to ask students to sit in groups during tutorial class so that they can perform group discussion. Please attempt as many questions as you can.

Activity 1: Discussion questions

Discuss the following questions.

Q1 Competitive advantage, competitive forces and competitive necessity are related to each other. Briefly explain all the terms mentioned above and discuss the relationship among them.

Q2 Michael E. Porter (1990) in The Competitive Advantage of Nations:

“Competitive advantage is created and sustained through a highly localized process. Differences in national values, culture, economic structures, institutions and histories all contribute to competitive success. There are striking differences in the patterns of competitiveness in every country; no nation can or will be competitive in every or most industries. Ultimately, nations succeed in particular industries because their home environment is the most forward-looking, dynamic and challenging.”

In your words, describe the Porter’s FIVE (5) Competitive Forces model.

(September 2015 Examination)

Q3 Briefly differentiate between agile company and virtual company and discuss how a business could use Internet technologies to form a virtual company or become an agile competitor.

Q4 Jay and Jolin are running their business using the online SOHO style. They are selling IT products online through www.lelong.com.my, an online platform for selling and buying merchandises. Explain to Jay and Jolin the competitive forces faced by them, based on...