Retail Management - How Can a Mid-Priced Apparel Store Become a Destination Retailer

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RETAIL MANAGEMENT

1. What can an independent retailer learn from this case?

2. What are the positive implications of this case with respect to the use of leased departments in department stores?

3. How can a mid-priced apparel store become a destination retailer?

4. How is Gap Inc. utilizing the principles of the wheel of retailing through its Gap, Old Navy, and Banana Republic divisions?

5. How can high-priced apparel specialty stores successfully compete against full-line discount stores?

6. What role should the Internet play for apparel retailers?

7. Can an apparel retailer prosper in the future if it does not engage in multi-channel retailing? Explain your answer.

1. What overall conclusions do you reach after reading this case?

2. How can apparel retailers compete with Wal-Mart?

3. Does cross-shopping affect apparel retailing? Is this good or bad? Why?

4. What are the retail implications of this statement ``American consumers are not trendy – either at work or play?’’ Do you agree with the statement? Explain your answer.

5. How could the information cited in the case be used in a retail information system?

6. Devise a questionnaire to determine what improvements the loyal customers of an apparel store chain would like to see in the chain.

7. What additional consumer-related information would you like to review about apparel shoppers besides that stated in the Case?

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