Production Study

De La Salle – College of Saint Benilde

School of Management and Information Technology

Export Production S.Y. 2015-2016

KIMBERLY-CLARK PHILIPPINES INC.:

KLEENEX FACIAL TISSUES

In Partial Fulfillment of the Requirements

for Export Production class

ALDWIN TERENCE R. LEE

DARLENE KIMBERLY B. SY

RALF RENZO C. VASQUEZ

NICO ANTONIO B. VERGARA

EXPRODU TE202

JUNE 6, 2016

TABLE OF CONTENTS

I. COMPANY PROFILE 1

II. PRODUCT FEASIBILITY 1

A. PRODUCT DESCRIPTION 1

B. PRODUCT SPECIFICATION/DESIGN 2

III. PRODUCTIVITY, COMPETITIVENESS AND STRATEGY 5

A. STRATEGY FOR COMPETITIVE ADVANTAGE 5

B. PRODUCT LIFE CYCLE 6

IV. PROCESS SELECTION 7

A. PRODUCTION PROCESS 7

B. ALTERNATIVE PROCESS 14

V. STRATEGIC CAPACITY PLANNING FOR PRODUCTS 14

A. ESTIMATED PRODUCTION CAPACITY 14

B. LOADABILITY IN 20 FT. CONTAINER 15

VI. BIBLIOGRAPHY 16

*

COMPANY PROFILE

Kimberly-Clark was founded in Neenah, Wisconsin in 1872. The company has been one of the world’s leading manufacturers of tissue, personal care products, and health care products. They are also the second largest company of household and personal care products in the United States of America. They are trusted by some of the world’s recognized brands—including Kleenex, Huggies, Depend, Kotex, Scott and Pull-Ups.

The company aims to deliver superior products and exceed their shareholders’ and their customers’ expectations. Kimberly-Clark offers various products including dispensers, paper hand towels, facial tissue, skincare and sanitizers, bathroom tissue, wipers, PPE, air fresheners, welding and table napkins.

The company has manufacturing facilities in forty-one countries including the Philippines. Their headquarters is located in the 23rd Floor of The Trade & Financial Tower, 7th Avenue corner 32nd St., Bonifacio Global City, The Fort, Taguig City, Metro Manila 1634 while their manufacturing plant and warehouse is located in 48 D. Bonifacio Street, AGS Compound, Canumay East,...