Germany Travel and Tourism Market Size, Analysis and Overview to 2020: Hexa Reports

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Germany Travel and Tourism Market Share, Size, Trends,

Growth, Costs and Price, Analysis, Outlook and Overview to

2020

International arrivals to Germany rose at a CAGR of 4.83% during 2010 to 2015. By promoting tourism in

other countries, the tourism board has ensured that the country manages to attract a large number of

tourists. Visiting friends and relatives (VFR) was the primary reason for domestic travel in 2015. The

spread of the Zika virus is likely to result in fewer outbound trips to the Americas and the recent terror

attacks in France and Belgium are expected to have an adverse effect on trips with in the Europe.

Key Findings

Inbound tourism in Germany registered healthy growth during 2010-2015, with trips increasing from

26.9 million in 2010 to 34 million in 2015. The growth was partly driven by the country's efforts to

attract tourists by organizing several sports events such as Berlin marathon and Formula E series.

Moreover, domestic tourist volume increased at a CAGR of 0.67%, while domestic tourist expenditure

increased at a CAGR of 2.92%.

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The spread of the Zika virus is likely to result in less outbound trips to the Americas and the recent terror

attacks in France and Belgium are expected to have an adverse effect on trips within Europe. The

number of departures reached 91 million by 2015. Canadean expects the volume of outbound tourists

from Germany to rise at a CAGR of 1.51% during 2016-2020, to reach 98.1 million by 2020

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Ryanair is aiming to grow its market share to 20% over the next five years in the German market by

offering more routes, and is competing with Lufthansa and Air Berlin. Moreover, with Air Berlin

eliminating its unprofitable routes, it decreased its capacity by around 5%, and...