Chinese Air Conditioner Market Size, Share, Global Insights, Analysis and Outlook 2016

Using big data analytics, this research covers all top air conditioner brands sold on China's online stores Tmall and JD with following analysis dimensions: brand ranking by the number of items available, ranking by sales, number of times online users mention about a particular air conditioner brand, brand preferences, factors affecting purchase, as well as online shoppers' comments and user analysis. All those dimensions help build a massive social media database with an aim to more accurately reflect consumer needs in China.

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List of Topics

Tmall and JD sales rankings of Chinese, foreign, and Taiwanese air conditioner brands and includes sales volume ranking of those brands' best-selling models

Analysis of brand position, touching on major vendors' online visibility and sentiment rate that were measured based on the number of times online users mention a particular air conditioner brand over the research period

Analysis of brand awareness, including major factors that affect purchase of top 5 best-sellers and user reviews from people who have bought and used them

User analysis of major air conditioner brands in China, namely Haier, Midea, Galanz and Daikin, and includes those brands' user distribution by gender, by age, and by region

List of Companies

17TV

Changhong

Coocaa

Haier

Hisense

JD

KKTV

Konka

LeTV

LG

Philips

Samsung

Sharp

Skyworth

Sony

TCL

Tmall

Xiaom

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Table of Contents

1. Executive Summary

1.1 Product Sales

1.2 Brand Position

1.3 Brand Awareness

1.4 User Analysis

2. Research Objective

3. Product Sales Tracking

4. Brand Position Tracking

5. Brand Awareness

5.1 Galanz KFR-26GWdP11E-130(2) Reviews

5.2 Aux KFR-35GW/BpHRB Reviews

5.3 Galanz KFR-35GW/dC11E-130(2) Reviews

5.4...