Natural Source Vitamin E Market - Growth Opportunities in Global Industry by 2019

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REPORT DESCRIPTION

Vitamin E is a significant antioxidant which helps against free-radicals and it can be conserved longer by the tissues in the body

as compared to man-made vitamin E. Natural vitamins has seen increased demand from the end users in recent past. Natural

source vitamin E includes tocopherols and tocotrienols. Apprehensions related to toxic chemicals in products such as food

products, beverages, pharmaceuticals and personal care have driven the rapid growth in sales of natural vitamin E.

Supplements for nutrition and food & beverage enrichment are the present primary markets for natural vitamin E, while,

personal care and animal nutrition are anticipated to be potential markets in the near future.

Regionally, North America, especially U.S. is the largest market for natural source vitamin E. Europe also has a large market for

natural source vitamin E, especially Germany, France, Italy, Spain and UK. Asia Pacific constitutes the fastest growing market led

by China, India & Japan. The drivers for this market can be enlisted as the growing awareness among people about the benefits

of natural source vitamins and different companies offering different range of healthy products which contain vitamins. Some

companies (PepsiCo, Sunmagic, Aptitude Life Ltd.) have launched health drinks containing vitamin E and a few have launched

biscuits containing vitamins. Thus change in...