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CMST 301 Final Examination
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CMST 301 Final Examination
CMST 301: Digital Media and Society
Essay Questions: 20 points each (Essay responses must be 200-400 words, this
does not include quoted material.)
1. Compare and contrast a specific company’s advertisement from 20-30
years ago with today. What has changed? How has digital media impacted
their advertising? Include URL of advertisements.
2. Research a current event (news or political) and give a summary and
analysis of digital media’s impact. Event must be recent (no later than
January 2016)
3. Choose one of the TED Talks that was assigned in the “Read/Watch”
section each week. What was significant about this video? Give an
example that supports the information discussed in the video. In your
opinion, what impact could the information discussed have on society?
Essay Questions: 10 points each (Essay responses must be 100-200 words, this
does not include quoted material.)
1. Week 2 covered Communication Theory and content delivery. Provide an
example of a company, individual or organization that has successfully used
digital media for communication. Explain why they were successful and
what they effectively communicated. Include an example of their
communication (Tweet, Video, Infographic, etc) Cite resources.
2. Give a brief explanation of E commerce. What are some security concerns
that the public should be aware of? List and explain at least two.
3. Choose and evaluate information found through digital media. This can be
a website, video, infographic, etc. List the URL, embed if you can, and
explain the steps you used to evaluate.
4. Give an example of participatory media and use this example to explain
advantages and disadvantages of participatory media.