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Category: Business and Industry
Date Submitted: 09/01/2016 02:05 AM
Alcoholic Drinks Market Share, Growth, Strategic Insights and
Future Outlook by Radiant Insights
Summary
The alcoholic drinks categories continue to evolve, driven by consumers' desire to unwind and enjoy the free time
they have at the end of a hectic day or week. This report shows how consumers are driving new trends such as
multi-sensory experiences or matched products, which will impact the consumption of beer, cider, spirits, and
wine in the coming years.
Key Findings
-Food pairing has become an important factor that drives the consumption of alcoholic drinks.
-Nearly half of global consumers aged between 25 and 34 say the quality of the production process is important to
them when it comes to choosing alcoholic drinks.
-Consumers are demanding a multi-sensory experience in alcoholic drinks.
-Curiosity is the top reason that motivates people to try new flavors.
For More Information, Visit @ http://www.radiantinsights.com/research/top-trends-in-alcoholic-drinks
Synopsis
"Top Trends in Alcoholic Drinks" seeks to explore the key trends and future opportunities that are being shaped by
the changing consumer behaviors and needs in the alcoholic drinks products space.
-Consumer Insight: Data analyzed from Canadean's consumer surveys delivers a clear picture of the global
consumer in relation to alcoholic drinks categories.
-Trends: Understand the key consumer and innovation trends impacting the global market and analyze the key
implications across packaging, formulation, and positioning.
-Innovation: See the best examples of innovation and recommendations for brands operating in the market.
Reasons To Buy
-Explore which innovations will shape the alcoholic drinks market. This report maps five new innovation
opportunities, highlighting their influence across beer, wine, spirits, and cider.
-Discover how to target new opportunities in the market. Product examples and key recommendations will help
you derive key strategies in areas such as...