Submitted by: Submitted by de39
Views: 10
Words: 4015
Pages: 17
Category: Business and Industry
Date Submitted: 10/15/2016 05:07 AM
the activities you are accustomed to doing. You may need to make hundreds if not
thousands of decisions quickly, and many of these are decisions you never thought
that you would have to make. This is crisis project management.
UNDERSTANDING CRISIS MANAGEMENT
The field of crisis management is generally acknowledged to have started in 1982
when seven people died after ingesting extra strength Tylenol capsules that were
laced with cyanide. Johnson & Johnson, the parent of Tylenol, handled the situation in such a manner that it became the standard for crisis management.
Today, crises are neither rare nor random. They are part of our everyday
lives. Crises cannot always be foreseen or prevented, but when they occur, we
must do everything possible to manage them effectively. We must also identify
lessons learned and best practices so that mistakes are not repeated on future
crises that will certainly occur.
Sorne crises are so well entrenched in our minds that they are continuously
referenced in a variety of courses in business schools. Sorne crises that have
become icons in society are:
Managing Crisis
Prolects
BACKGROUND
Project managers have become accustomed to managing within a structure process
such as an enterprise project management methodology. The statement of work
has gone through several iterations and is c1early defined. A work breakdown
structure exists and everyone understands their roles and responsibilities as defined
in the responsibility assignment matrix (RAM). AlI of this took time to do.
This is the environment we an take for granted. But now let's change the scenario a bit. The president of the company calls you into his office and informs you
that several people have just died using one of your company's products. You are
being placed in charge of this crisis project. The lobby of the building is swamped
with the news media, all of whom want to talk to you to hear your plan for addressing the crisis. The president...