Mea Enterprise Software Market Growth with Worldwide Industry Analysis to 2020

Enterprise software or enterprise application software (EAS) is an application software used by organizations to conduct their line-of-business operations, such as planning, human resources, inventory/materials management, business intelligence, purchasing, manufacturing, finance& accounting, customer relationship management, marketing, sales&services etc.Enterprise applications are usually designed to integrate or interface with other enterprise applications used within the organization and are deployedin on-premise data centres or across a variety of networks by a specialized IT development team, meeting strict requirements for security and administrative management. These enterprise applications are industry-specific solutions developed commonly as custom in-house applications which the information technology department integrates with other enterprise suites. The main objective of using an enterprise application software is to improve productivity and efficiency through business logic support functionality and gain a sustainable competitive advantage.

Some of the drawbacks are high licensing and support cost,flexibility andcustomization issues and difficulty in migration of existing data. Overlooking these issues, the benefits of using enterprise application software would actually aid an enterprise in information sharing, process automation, complete visibility of all important processes across various departments, reducing information technology complexity and increasing agility.

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There is a growing need to capture, organize and exploit the use of big data which can give internal and external business processes a competitive edge. Enterprise mobility such as the Bring-Your–Own-Device (BYOD) trend to enhance employee flexibility in the organization across MEA has resulted in an increased uptake of enterprise platforms. Further, analytics and business...