Value Chain Harley Davidson

Technologies-

NVH- The company uses noise, vibration and harshness (NVH) technology. "Sound quality is critical in establishing the image of a Harley-Davidson motorcycle and in personifying the perception of quality to the rider."

"The experienced Harley community demands a certain distinctive and unmistakable sound,". "The sound is a major part of the brand value our products bring to the market."

NVH "preserves and enhances" the Harley sound.

http://findarticles.com/p/articles/mi_m3012/is_11_182/ai_95614097/

Road Tech™ Helmet System with Bluetooth® 2.0 Technology-

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Listen to music or talk on a cellular phone hands-free while wearing a helmet. Works with all helmet styles: Half, 3/4, Modular, or Full-Face. Compatible with most Bluetooth® devices such as MP3 players and cellular phones. Also compatible with the Harley-Davidson® Road Tech™ zūmo GPS Navigation System.

http://www.harley-davidson.com/mcm/mcm_product.jsp?PRODUCT%3C%3Eprd_id=845524448773039&FOLDER%3C%3Efolder_id=2534374302285459&ASSORTMENT%3C%3East_id=2534374302285459&bmUID=1239984661285&bmLocale=en_US

JIT- is a production strategy that strives to improve a business' return on investment by reducing in-process inventory and associated carrying costs. Just In Time (JIT) is a production and inventory control system in which materials are purchased and units are produced only as needed to meet actual customer demand.

http://www.accountingformanagement.com/just_in_time.htm

http://en.wikipedia.org/wiki/Just-in-time_(business)

Harley Davidson’s use of JIT is mostly characterized by its transformation in the late World War 2 era from an inefficient manufacturer that solved all of its problems with extra inventory to a nimble manufacturer able to meet demand and provide short lead times.

Results of Harley Davidson’s JIT implementation:

• Inventory levels decreased 75%.

• Increased productivity.

Harley Davidson’s success with the implementation of JIT had a lot to do with the...