Cement Case Business Ethics

Cement Case

Business Ethics

Do not Tell the Customer

No point in wasting a perfectly good, high quality product. This is the ‘green’ era, and we are doing our part to keep the Earth free from pointless waste. In the long run, the customer will understand this argument and the decision to not needlessly inform them will be forgiven. It causes undo concern regarding the company’s competency for the customers. This loss of confidence in the company could result in a loss of orders. This would cause innocent stakeholders (investors, owners, employees) to lose money.

1. We are a well respected company. Our customers know our products far exceed industry standards and trust us to deliver what is promised.

2. We would never sell a product that is not of high quality.

3. There is no need to disclose information regarding the product quality if it still is well above industry standards.

4. We are at risk of jeopardizing the trust of the stakeholders (customers, employees, and investors) and could cause unnecessary concern over the company’s operations by disclosing unnecessary information.

5. This is irresponsible to cause distress over something like a diminutive discrepancy in quality.

6. We owe it to our customers to be honest when needed, and not cause concern when there is little to be concerned about.

Tell the Customer

The biggest reason to tell the customer is that I am a customer and I want to know. Not disclosing the information could cause a break in trust, and that break in trust could result in a loss of current and future sales. The slippery slope is started by not holding oneself accountable. This small “omission” could easily be the beginning of the end for a company in today’s competitive environment.

Once I personally have been burned by a company, I have a hard time getting over that and will exhaust all other options before I revisit that organization again. Customers value the ability to make an...