Unit 3

The iPhone 4: Providing a Future Experience

Chanaay Thomas

American InterContinental University

BUSN105-1101B-303 Introduction to Business

Unit 3

Abstract

The product I decided to write about is the iPhone 4. With its innovative, sleek, and recyclable design it is a must have device. The price is inexpensive and a bargain to say the least. The device is sold online and local cellphone stores and as well as selected big chain retail stores. To promote the product, it is advertised on the television and internet as well as personal sales.

The product I chose is the Apple iPhone 4. This cellphone is a great product and provides a great service for anyone who is technology savvy. The iPhone is thin and sleek –measuring only 9.3 mm – designed with glass used to make windshields and helicopters. It has been determined that this glass is about twenty times stronger than plastic. The iPhone is also more durable than previous versions and generally scratch resistant. The 5 megapixel camera provides clear and professional looking pictures and high definition videos. With its multi-touch complexity you’re able to multi-task with the touch of a finger.

The iPhone includes a feature called “face time”. The name is self-explanatory and allows you to video chat to anyone, anywhere in the world with a face time capable device. It enables you to stay in touch with distant family members as well those that stay close to your heart. The phone also features dual cameras for more visual experience. One camera is located on the front and one is located on the back.

This provides a better experience when you’re video chatting or merely taking pictures. As with many smartphones, when running third party applications simultaneously, it tended to slow down the performance of your phone. That is all changing with the iPhone 4, which lets you switch back and forth between applications. This feature is only exclusively available on the iPhone 4.

This device is only available...