Excecutive Summary

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Category: Business and Industry

Date Submitted: 09/28/2011 12:16 PM

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Executive Summary

Paradise Kitchens, Inc. develop and market Howlin’ Coyote Chili, a unique line of single serve and microwavable Southwestern/Mexican style frozen chili products.

Howlin’ Coyote is the only premium-quality, authentic Southwestern/Mexican style, frozen chili sold in U. S. grocery stores. Howlin’ Coyote high quality has gained fast, widespread acceptance in the U.S. grocery stores. Same-store sales doubled in the last year.

We will market lines of high quality Southwestern/Mexican food products at premium prices that satisfy consumers in this fast-growing food segment.

Paradise Kitchen currently has geographic coverage of three (3) markets. Paradise Kitchen INC. seeks to enter 17 (seventeen) new metropolitan markets and be among the top five chili lines. Within the next five years Paradise Kitchen, Inc. also will seek to have a public stock offering.

We will work closely with key suppliers and distributors to build the relationships and alliances necessary to satisfy the high taste standards of our customers.

Howlin’ coyotes has a steady increase in sales revenues since its introduction in 2003. In 2007, sales jumped spectacularly, due largely to new promotion strategies.

The organization of Paradise Kitchens, Inc. reflects the bare-bones organizational structure of successful small businesses.

At present Paradise Kitchens Inc. operates with full-time employees in only essential positions. If now augments its full-time staff with key advisors, consultants and subcontractors. As the firm grows, people with special expertise will be added to the staff.

The company’s favor internally are its strengths of an experienced management team and board of directors, excellent acceptance of its lines in the three metropolitan markets in which it competes, and a strong manufacturing and distribution system to serve theses limited markets. Opportunities include the increasing appeal of Southwestern/Mexican foods, the strength of the upscale...