Strategic Planing

Strategic Planning Template

Table of Contents

1. Executive Summary 3

1.1. Preferred Option 3

1.2. Alternatively 3

2. Analysis 4

2.1. Vision / Mission Analysis 4

2.2. Objectives 4

2.3. External Environment 5

2.4. Industry Environment - Porters Five Forces 6

2.5. Internal Analysis 8

Culture and Climate 8

Resources 8

2.6. Financial Analysis 9

Summary of financial Analysis 9

2.7. SWOT - Summary 10

2.8. Options 11

Option 1 11

Option 2 11

3. Choice – what we are proposing to do 11

4. Action Plan 12

Executive Summary

1 Preferred Option

2 Alternatively

Analysis

1 Vision / Mission Analysis

The following table identifies the suitability of the current vision and mission statement, including the values statement where it is separate to the vision and mission

|Does the vision or mission |Comment |

|Clearly defined your customers | |

|Identify the markets your business operates in | |

|Identify the importance of technology | |

|Seem concerned for survival, growth & profitability | |

|State your economic objectives | |

|Describe your beliefs, aspirations & values | |

|Identify your competitive strengths | |

|Include a concern for public image, social community and |...