The Gril Master

The Grill Master is a local type business, that everyone in the town of Bloomfield, NJ love. It sells grilled foods of all kinds, chicken kabobs, chicken platters, turkey platters, steak and mixed vegetables, specialty cakes, desserts, and grilled sandwiches. Students of all ages go to it after school and families and their kids love to stop by for a special treat. It is a small store front, not a franchise, and its employees are friendly to all customers. Visiting the Grill Master makes customers feel they have stepped back in time dining in a healthy restaurant vs. fast food dining.

The Grill Master's business occupation is that of healthy grilled food. The owner is a nutritionist, who knows how to grill and create healthy foods and deserts and has a chef who creates lovely grilled sandwiches. The business commerce is found in the window displays and outdoor menu of the shop which clearly tells people what they can find inside and is very tempting. They also often offer free samples of new items to tempt customers to buy them. The business organization is very small, but there all in one place. The owner is normally in the back of the shop making home made grilled appetizers or other healthy items. The employees tend to work the counters, clean the tables, and help customers make and pay for their purchases.

Together, the business occupation, commerce, and organization create a small town, old fashioned establishment that feels warm and welcoming to customers. They all act to support the goal of tempting customers to buy food and to enjoy the process of shopping at The Grill Master. They may be simple, but based on the type of business and the size of the business; all of them combine well to create an effective business system.