Loreal Case Study

L’Oreal Case : Managing the diversity

DESCRIBING THE OB TOOLS OF A SUCCESSFUL COMPANY

Presented by Romain Corraze

Summary

I / PRESENTATION OF L’OREAL

II / MANAGING THE INDIVIDUAL III / MANAGING THE GROUP IV / FOCUS ON DIVERSITY

V / SOME CRITICS

VI / RECOMMANDATIONS

Presentation of L’Oreal

 World leader of the cosmetic industry  Founded in 1909 by Eugène Schueller  Fist success on the Hair pigmentation market  3 researchers in 1920, More than 2900 in 2006  More than 51 000 employees all around the world  Turnover : 15,79 Billions euros in 2006, with a growth of 8,7% compared to 2005

Professionnal products

Consumer products

Luxury products

Active cosmetics

Key figures

Managing the Individual

PROFESSIONNAL AND PERSONNAL DEVELOPMENT

 Career development and rewards

 Employees stimulation  Employee training and education

 Employee appraisal

Career development and rewards

« Focus on talents, and on the way they can be improved »

 Employees helped in their career developments .  Encouraging mobility through transfer position promotions .  Rewards through pay rises, internal promotions or transfer positions .

Employees stimulation

 Notion of Embracing Management and Integrative Management .  Geographical mobility is an opportunity for everyone .  High working cadency.  Fringes benefits .

Employee training and education

« 70 % on an employee global formation is going on everiday at work»

Corporate Culture understanding People and talents development Supporting the implementation of jobs and organizations change

Training

Employee training and education

 Training sessions in rooms .  Bi-Annual development interview .  Management Development Centers

Employee appraisal

 Annual appraisal through interviews .

Personal interview focused on evaluation, needs and professionnal aspirations .

«Defining expansion plan of individuals within the company»

Manage with...