Neutrogena

1. INTRODUCTION

Neutrogena Deep Clean® Cream Cleanser 200g is one of products of Neutrogena Corporation which is known as one of the biggest brands in the personal care portfolio of Johnson & Johnson. Neutrogena Deep Clean® cleans so deeply and thoroughly that it improves the look and feel of skin with smell refreshing. Neutrogena Deep Clean® products are dermatologist tested, non-comedogenic, alcohol free, hypo-allergenic and formulated to maintain the natural pH balance of the skin for a healthy, glowing complexion skin is left refreshingly clean with no pore-clogging residue. Your complexion looks fresh and healthy; feels smooth and soft from deeper, more thorough cleansing. It is the most favorite product in a range of wide variety of products, ranging from cleansers and moisturizers to hair care products, cosmetics and anti-aging creams products with brand “Neutrogena”.

Neutrogena is an American brand of products that includes facial products, hair care products, color cosmetics, and products for the skin. Neutrogena had its beginnings during 1930 when its founder Emanuel Stolaroff, founded a cosmetic company known as Natone. in 1962 the company name was officially changed to Neutrogena Corporation. In 1967, Neutrogena's sales were approximately $3 million, with the major product being the glycerine soap. During the 1970s, the company began to explore marketing and research efforts to expand its skin care product line. Between 1973 and 1980, sales leaped by 339 percent to $29 million, and earnings grew 190 percent to $2 million. Between 1975 and 1980, return on equity averaged 21 percent, and the company distinguished itself by remaining debt-free. When the stock market crashed in October 1987, Neutrogena was one of the last stocks to fall, and one of the quickest to recover. By 1992, over 20 percent of revenues ($231 million) were generated abroad, with international sales growing by 49 percent and international sales finally contributing to the...