Investors Clinic

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Category: Business and Industry

Date Submitted: 02/01/2012 12:30 PM

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| Investors Clinic |

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Integrated marketing communications strategy |

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About the Company

Investors Clinic is a real estate consultancy firm headquartered in Noida, Uttar Pradesh – India. The company has seen a significant growth since its inception in 2009 and has emerged as one of the leading real estate consultancy firms in North India that specializes in providing professional and independent consulting services individual and institutional investors. It has spread its operations to 15 major cities across India and Dubai and Singapore internationally. The company has won many awards and accolades in a short span of time won several awards including the coveted Times Research Service Excellence Award 2010 and Rajiv Gandhi Reality Excellence Award for Best Property Consultant 2010-11 because of its excellent contribution to the industry. The Director, Mr. Honey Katiyal, has been conferred with the ‘Entrepreneur of the Year (Innovation in Financial and Business Services)’ award from Franchise India.

The company provides an array of services which include due diligence, buy and sell transactions, management of property portfolios etc. It also specializes in promotion and marketing of real estate projects and has tie ups with some of the leading real estate firms in India which includes the likes of 3C Company, Amrapali group, Supertech Constructions, Unitech et al.

Integrated Marketing Communications (IMC)

A company’s IMC consists of carefully integrated and coordinated communication channels to deliver a clear, consistent and compelling message about the organization and its products. It is imperative for all organisations, big or small, to carefully plan out their IMC effort to ensure that they recognize all touch points where the customer may encounter the company and its brands.

The IMC of an organization may be classified as follows:

The IMC of Investors’Clinic Infratech (IC) may be classified under the headings as given above. An...