Funrniture Industry

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Words: 297

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Category: Business and Industry

Date Submitted: 02/07/2012 09:29 PM

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Why investors should put their money on this new project.

The furniture industry has been around for quite some time now and it is a major player in the retail world. Although entering this market right nowadays would be a huge risk to take, especially when there are large players around such as Ikea and all the others, penetrating it with a new concept would be “genius”. This is the opportunity that we are offering to the investors.

Thinking about what we have here is what we call in North America a “Win Win Situation”, and here’s why, this idea can be easily developed with minimum risk whether it is dealing with Ikea and agreeing upon coming up with a strategy where we can rent the furniture or if we start selling and buying furniture from the students. Both ideas are relatively new concepts and would be considered by many as a “First Mover” opportunity. Keeping that in mind and knowing that you can be the first in this industry would bring vast benefits to the investor, from a high rate of return on capital invested to a lower rate of risk.

Investors also have the freedom of deciding how they want to contribute to the business, whether by investing large and demanding a high rate of return just like an “angel investor” or wait till the business has been set and running and then invest to maximize it and grow just like what a “venture capitalist” would do.

In conclusion, this idea has an extremely large market, with a specific niche target segment which we decided upon would be “international students” and many opportunities to expand and grow bearing in mind that there are more than one way to tackle and construct the ideas.