Dabur India Limited

DABUR

CHARU MALIK

ROLL NO:15/071

PGDBM,SEC B

DABUR’S PRODUCT LINE

❖ HAIR CARE

AMLA HAIR OIL

AMLA LITE HAIR OIL

VATIKA HAIR OIL

ANTI-DANDRUFF SHAMPOO

ANMOL SARSON AMLA

ANMOL SHAMPOO

ANMOL SILKY BLACK SHAMPOO

HEENA CONDITIONING SHAMPOO

ANMOL NATURAL SHINE SHAMPOO

❖ SKIN CARE

GULABARI

VATIKA FAIRNESS FACE PACK

VATIKA SAFFRON GLOW SOAP WITH SANDAL

❖ HEALTH CARE PRODUCT RANGE

HEALTH SUPPLEMENTS

DABUR CHYAWANPRASH

DABUR CHYAWANSHAKTI

GLUSOSE D

DIGESTIVES

HAJMOLA YUMSTICK

HAJMOLA MAST MASALA

ANARDANA

HAJMOLA

HAJMOLA CANDY

HAJMOLA CANDY FUN 2

PUDIN HARA

PUDIN HARA G

DABUR HINGOLI

NATURAL CURES

SHILAJIT GOLD

NATURE CARE

DABUR BALM

SAT ISABGOL

SHILAJIT

RING-RING

ITCH CARE

BACK AID

SHANKH PUSHPI

SARBYNA STRONG

BABY CARE

DABUR LAL TAIL

DABUR BABY OLIVE OIL

DABUR JANMA GHUTTI

❖ ORAL CARE

RED TOOTHPASTE

BINACA TOOTHBRUSH

RED GEL

BALSARA

BABOOL TOOTHPASTE

LAL DANT MANJAN

MESWAK TOOTHPASTE

PROMISE TOOTHPASTE

❖ HOME CARE

ODOMOS

ODONIL

ODOPIC

SANI FRESH

❖ FOODS

REAL

REAL ACTIV

DABUR HONEY

DABUR HOMMADE

LEMONEEZ

CAPSICO PEPPER SAUCE

MARKETING MIX

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PRICING STRATEGY

Nearly four months after the first price cuts were announced by Hindustan Lever and Procter & Gamble, Dabur...