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Category: Business and Industry
Date Submitted: 03/25/2012 12:53 PM
2/14/2011
TEN PRINCIPLES OF ECONOMICS
1
ECONOMICS VS. ECONOMY
Economics is the study of how society manages
its scarce resources.
Economy is the system or range of economic
activity
activity in a country, region, or community.
region or
2
WHAT ECONOMICS IS ALL ABOUT
Scarcity: the limited nature of society’s
resources
Economics: the study of how society manages
its scarce resources, e.g.
how people decide what to buy,
how much to work, save, and spend
how firms decide how much to produce,
how many workers to hire
how society decides how to divide its resources
between national defense, consumer goods, protecting
the environment, and other needs
3
1
2/14/2011
Economic Agents
Households
Firms
Government
ROW (Rest of the World)
4
THE CIRCULAR-FLOW DIAGRAM (A SIMPLE CLOSED
G&S
sold
Markets for
Goods &
Services
Factors of
production
Wages, rent,
profit
G&S
bought
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Firms
Spending
THINKING LIKE AN
ECONOMIST
Revenue
ECONOMY.)
Households
Households
Markets for
Factors of
Production
Labor, land,
capital
Income
The Circular-Flow Diagram ( Open economy with a
government.)
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2/14/2011
THE PRINCIPLES OF
HOW PEOPLE
MAKE DECISIONS
Decisions… Decisions…
Economic agents face many decisions:
Who will work?
What to produce
How many to produce
What resources to use?
What price to charge?
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HOW PEOPLE MAKE DECISIONS
Principle #1: People Face Tradeoffs
“The best things in life are free,” or are they?
“There is no such thing as a free lunch!”
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HOW PEOPLE MAKE DECISIONS
Principle #1: People Face Tradeoffs
All decisions involve tradeoffs. Examples:
Going to a party the night before your midterm
leaves less time for studying.
Having more money to buy stuff requires
working longer hours, which leaves less time for
leisure.
Protecting the environment requires resources
that could otherwise be used to produce
consumer goods.
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