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Category: Business and Industry
Date Submitted: 04/05/2012 12:45 PM
Master of Business Administration
Managing Change in Organisations
Assignment
Date of Submission: 25th July 2011
Word Count: 4167
Table of Contents
Page
1. Introduction 3
2. Company Background 3
3. PESTLE Analysis 3
Figure 1.0 PESTLE Analysis 4
4. Drivers for Change 6
5. Planned vs. Emergent Change 6
6. Pareto Analysis 7
Figure 2.0 Pareto Analysis 7
Figure 3.0 Potential Savings Chart 8
7. Stakeholders 9
Figure 4.0 Stakeholder Chart 9
8. Cause and Effect Analysis 10
Figure 5.0 Cause and Effect Analysis 11
9. Managing the Change 12
10. Systems Model 13
Figure 6.0 Systems Model 13
11. Benchmarking 14
Figure 7.0 Sales Comparison Chart 14
Figure 8.0 Payrolls to Sales Comparison Chart 15
Figure 9.0 Profit Comparison Chart 16
12. Organisational Development 17
13. Further Changes 18
References 20
1. INTRODUCTION:
This report on change management has been produced to reflect the practice of the company Debenhams PLC in its attempt to adapt to the demands of an ever changing and increasingly turbulent retail environment. The need for change within the organisation and more specifically, the Newbridge store comes from a negative sales trend and ongoing profit concerns. The company recently released an Interim Management Statement saying “we will continue to focus on a trading strategy that drives the most cash profit”, Debenhams (2011). This reinforces the commitment for change and places further emphasis on the importance of achieving the organisations main objective, which is to improve profit within the store.
2. COMPANY BACKGROUND:
Debenhams plc is a United Kingdom-based company. It is a department store chain with product categories including womenswear, menswear, childrenswear and homewares along with a range of health and beauty. The Company, with its subsidiaries, is principally engaged in the sale of fashion clothing,...