Submitted by: Submitted by vikson143
Views: 589
Words: 5718
Pages: 23
Category: Other Topics
Date Submitted: 04/07/2012 04:17 AM
Topic; Wedding planner
MR. PATEL Brikesh
MASTER OF BUSINESS ADMINISTRATION (MBA)
ACADEMIC YEAR 2011-2012
WELLER INTERNATIONAL BUSINESS SCHOOL
DEAN OF THE MBA PROGRAM: DR. PIERRE X. CAMPS
WELLER MBA12
NOVEMBER 2011-2012
Table of Contents
Contents Page
Abstract
Acknowledgements
1 – Company Summary 07
2-Company Ownership 08
3- SOME STATISTICS ABOUT INDIAN WEDDING MARKET 09
4- Mission & Vision 10
5- Keys to Success 11
6- DESCRIPTION ABOUT PRODUCT AND SERVICES 12
7- TARGET MARKET AND SEGMENTATION 13
Company Summary
Wedding Consultants is a start-up company that provides wedding, holy union, and anniversary consulting services to brides, grooms and other family members. We are a full-service bridal consulting group and our goal is to put the "fun" back into planning a wedding, holy union or anniversary party. Too many people become overly stressed and frustrated when planning these wonderful events. We are experienced and professional consultants and will use our expertise to help create memorable and stress free events for our customers. By doing this, our clients can sit back and enjoy their event. The result we create events suited to the couple's unique style--a true expression of their relationship and individuality as a couple.
Wedding planners are also known as bridal consultants, wedding consultants, or wedding coordinators. Wedding planners have a job that is fun, interesting, and rewarding. Wedding planners usually enjoy the freedom of being their own boss. In our busy society, an increasing number of couples need to hire a wedding planner to plan their special day. Whenever a couple marries, someone is needed to oversee all the...