Capstone Reflection Papar

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Date Submitted: 05/12/2012 06:03 PM

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Introduction Let's get down to business! Your deliverables are: 1. A complete set of decisions for your company for Round 1. (We will show you exactly what to do. Optionally you can play through Round 4.) 2. A quiz. If you understand how to perform six basic tactics, you will be able to develop and execute a strategy for your company. The tactics are: Tactic Tactic Tactic Tactic Tactic Tactic 1: 2: 3: 4: 5: 6: How How How How How How do do do do do do we we we we we we reposition a product? market a product? schedule production and manage inventory? modify plant and equipment? raise money and pay debt? invent a new product?

The quiz will ask you to match each basic tactic with a set of action steps. To complete the Rehearsal, you must get 100% on the quiz, but you can take it as many times as you need. After you complete the quiz, you can will put your decisions into competition with two computer managed companies and advance the clock one year. You can then examine the results to see how you did. You will find it easier to do the Rehearsal if you use these three documents:    This Rehearsal script (PDF available here) The Capstone Courier (click the Reports link on the Rehearsal menu in the right panel) The Industry Conditions report (click the Reports link on the Rehearsal menu)

Tip! The "expand/collapse" link in the frame separator will open and close this area, giving you easier access to the Rehearsal Decision Workbook. Good luck! Please Note: During the Rehearsal, you are assigned to the "Andrews" company. Do not worry if you have been assigned to a different company. When the real simulation begins you will make decisions for your assigned company. Tactic 1: Repositioning a Product Instructions 1. In the Rehearsal Decision Spreadsheet (to the right of the Expand/Collapse bar), select R&D from the Decisions menu.

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2. Changing a product's Performance and Size repositions it on the Perceptual Map. If a product is moved outside of the Rough...