Swot Peru

PERU

STREGHTS | WEAKNESSES |

-Natural resources: oil, natural gas, mineral etc.-Major industries: mining and agricultureMining * No.1 industry in Peru * Largest producer of metals in Latin America * Provided jobs ( ex. mine Yanacocha)Agriculture * No. 2 industry in Peru * Fertile land and weather * Different plants: variety of potatoes * Lama/Alpaca textiles-Cultural heritage and tourismHistorical sites: Machu Picchu, Cusco, Sacsayhuaman - Economic stability

-Fastest growing economy in Latin America

-Potential biodiversity | -Natural resources-dependent economy-Mining exports are subject to volatile commodity prices-Insufficient infrastructureHesitation in investing in high capital intensive infrastructure (ex. Hydroelectric energy)Inadequate transportation infrastructure -high poverty, unemployment rates, inequality, deficient conditions of health and nutrition.-Corruption and inefficient judicial system Low capacity of local governmentsConflict between companies and government as to who bares social responsibility in local communities |

OPPORTUNITIES | THREATS |

-Greater global economic growth in developing countries

-Growing demand for minerals from China

-free Trade Agreement and Brazil; link the Atlantic with the Pacific

-Tourism growth-One of the best stock market in Latin America-Attractive to investors | -Socioeconomic Stability-International financial crisis |

SWOT ANALYSIS CHART

Peru

PESTEL ANALYSIS CHART

Political Factors | Economic Factors | Social Factors |

  Over the past 10 years, Peru has experienced great political change following the impeachment of President Alberto Fujimori in late 2000, on accounts of bribery and corruption. Since then, former Presidents Alejandro Toledo and Alan Garcia as well as current President Ollante Humala have significantly decreased bribery and corruption, stabilizing the political climate and allowing for economical growth to take over. 

  * For the first half of the decade,...