Portfolio

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PORTFOLIO PR&MEDIA

Katrin Haderer, Hannah Payer, Carina Schneider, Mario Sunjic, Yulia Zakharova

PORTFOLIO PR&MEDIA

Katrin Haderer, Hannah Payer, Carina Schneider, Mario Sunjic, Yulia Zakharova

TABLE OF CONTENT

1 FIRST PRESS RELEASE 3

2 THE BLOG: 5

2.1 Articles 5

2.2 Uploaded Pictures 18

FIRST PRESS RELEASE

Published on the IMC FH-Krems Website:

http://fh-krems.ac.at/en/current-issues/industry-ties-of-imc-tourism-master-students

Industry ties of IMC Tourism master students

Nov 15, 2011

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IMC University of Applied Sciences Krems: The Master students of the Tourism programme are proud to be a part of the “Reidlhütte NEW” project, which is integrated into the course “Experience Design” and conducted in cooperation with the New Design University, St. Pölten and the Niederösterreichische Bergbahnen – Beteiligungsgesellschaft m.b.H.

Sunny onsite inspection with all partners involved

One of the new courses in the Tourism and Leisure Management Master curriculum is the course “Experience Design” which aims at enabling students to create memorable experiences in today’s tourism industry.

Mag. Markus Redl, Managing Director Niederösterreichische Bergbahnen - Beteiligungsgesellschaft m.b.H., together with the course’s lecturer Dr. Georg Christian Steckenbauer and Franz Zuckriegl, MBA, from the New Design University St. Pölten (NDU) initiated the project “Reidlhütte NEW”, which serves as a real life project where students can expand and apply their knowledge in the field of “Experience Design” in tourism.

The “Reidlhütte” is a skiing hut in the Annaberg skiing region of Lower Austria that today shows signs of wear and tear.  A new tourism concept for the hut should therefore be created by the students of the two universities based on various analyses. The objective on the one side is to have a new and attractive skiing hut for tourists and day visitors and on the other side also to give the region an impulse for...