Submitted by: Submitted by gokulp329
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Pages: 121
Category: Business and Industry
Date Submitted: 06/28/2012 09:14 AM
EVENT MANAGEMENT
Introduction
Chapter 1: Event Management
What is event management?
Event Manager
Types of Event Management
Corporate Event Management
Global Event Management
Product Launch Event Management
Budgeting the Events
Chapter 2: Event Planning
Identify the event
Budgeting
Catering
Venue
Security
Hirings and rentals
Publicity and promotion
Chapter 3: Conference Management
Set appropriate objectives
Establish a realistic budget
Drafting a programme
Planning a schedule
Choose the right venue
Bringing in the speakers
Invite delegates
Publicize your conference effectively
Manage the event successfully
Have a proper follow-up
Chapter 4: Exhibitions and Tradefairs
Objective of holding an exhibition
Exhibiting for the right reasons
Types of exhibitions
The exhibition manager
Collecting and collating information
Budgeting
Venue
Choosing the designer
Choosing the standfitting contractor
Logistics
Safety and Security
Staff tidiness
Dealing with Visitors
Display work for the exhibition
Chapter 5: Fashion Shows
What is fashion?
Areas of fashion
Kinds of Fashion Shows
Types of Fashion Shows
Producing a Good Show
Chapter 6: Wedding and Parties
Wedding: Getting Started
Parties and Get-together
Chapter 7: Event Marketing
What is Event marketing
Marketing your Event
Creating a Budget...