Quality Management on Domestic and Global Competition

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Date Submitted: 08/05/2012 03:01 PM

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Quality Management on Domestic and Global Competition

Lufthansa is originally from Germany, and is one of the world's largest airlines and an aviation group with a network of more than 400 subsidiaries around the globe, operating in six business areas: passenger business, logistics, maintenance, repair and overhaul, catering, leisure travel and international technology services. Southwest Airlines Company (SA) is an America low-cost airline based in Dallas Texas. Southwest Airline is the largest airline in the United States based upon domestic passengers carried with over 550 of these aircraft in service, each operating an average of six flights per day. Southwest and Air Tran merged with 37,000 employees as of December 2011 and operates more than 3,300 flights a day, and operates scheduled service to 97 destinations in 42 states.

Today the concept of quality management has come out as an important business practice that companies want to take on. Companies strive for effective and customer oriented by implementing quality management, enterprises has become able to ensure quality in their products and services. Organizational goals are to generate a high quality, high-executing product or service that conforms to and passes the customers' expectations. This paper will discuss similar processes, the procedure that produces a competitive product or service, and how quality management affects the position of the companies. Southwest Airlines is the domestic company and Lufthansa Airlines operates as a global organization.

The similarities of these companies are as follows: Southwest Airlines and Lufthansa are well-known airline for their outstanding customer services and operations. The vital process that both companies have is the application of total quality management for improving their services and attaining operational excellence. In addition, both airlines apply total quality management in their service of management in the following ways, such as, taking...