Pharmacy & Chemical

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Date Submitted: 08/07/2012 06:02 AM

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case study Comment critically on the warm and rather comfortable nature of the relationship considering how this differs from a true partnership. Blackstone Bookstore , one of the biggest bookstores in the United Kingdom has good relationship with all their suppliers like Lipman Press , the reason why they are the major route to the market for many publishing companies For nearly 50 years , both parties find the relationship profitable since the 1940s , which is the main reason why both parties are comfortable with each other . Lipman Press provided excellent service with his same day dispatch to all their customers like Blackstone Bookstore. According to the letter by Blackstone , they demanded to have a larger discount , a listing fee when books are sold through Blackstone , and they are asking for the services of Lipman Press to be made exclusive for them If considering only the warm and comfortable relationship over the years , Lipman Press will have to analyze first the possibility of granting larger discounts because the bookstore has been their customer for nearly 50 years . Maybe , when larger discounts are made , the price may still be competitive even if Blackstone added a listing fee on top usual price However , Blackstone Bookstore will be the only party that will benefit from the proposal . For the following reasons , Lipman Press should drop the proposal from Blackstone Bookstore . First , Larger...