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KEY FACTORS THAT MOTIVATES EMPLOYEES OF BRAMALL CONSTRUCTION LTD
A RESEARCH AND ANALYSIS PROJECT PRESENTED TO OXFORD BROOKS UNIVERSITY BSc (HONS) IN APPLIED ACCOUNTING
BY
VERNON BARWUAH
DATE: 19 January 2008
WORD COUNT: 4994
TABLE OF CONTENTS Pages
Chapter 1: INTRODUCTION AND THE RESEARCH CONTEXT
1. Topic Chosen and its context………………………………………………….3-4
1.1 Reasons for Choosing the topic………………………………………………..4
1.2 Aims and Objective of the Report……………………………………………..5
1.3 Limitations of the study………………………………………………………..5
Chapter 2: INFORMATION GATHERING, SOURCES AND REASONS FOR THEIR USE
2. Research Methodology………………………………………………………..6
2.1 Literature Review – Theories of Motivation………………………………….6-12
Chapter 3: Analysis of Data & Interpretation of Findings………………………..13-16
Chapter 4: Conclusion of the Report
4.0 Report Summary……………………………………………………………...17-19
APPENDICES
Appendix 1: References and Bibliography………………………………………20-21
Appendix 2: Survey questionnaires……………………………………………...22-24
Appendix 3:
CHAPTER ONE
INTRODUCTION AND THE RESEARCH CONTEXT
1.0 TOPIC CHOSEN AND ITS CONTEXT
The area to be considered is on Employee Motivation. The reason being that motivation has a huge value in determining performance and employee morale. An employee’s performance typically is influenced by motivation, ability, and work environment.
Many contemporary authors have defined the concept of motivation.
Motivation has been defined as: the psychological process that gives behaviour purpose and direction (Kreitner, 2001); In an article of 1998 Bufford et al, says is a predisposition to behave in a purposive manner to achieve specific, unmet needs (Cited in James R. Lindner 1998), and the will to achieve (Bedeian, 1993).
Motivation can be generally...