Global Pcs

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INDUSTRY PROFILE

Global PCs

Reference Code: 0199-0677 Publication Date: September 2011

www.datamonitor.com

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EXECUTIVE SUMMARY

EXECUTIVE SUMMARY

Market value

The global PCs market grew by 5.9% in 2010 to reach a value of $175.1 billion.

Market value forecast

In 2015, the global PCs market is forecast to have a value of $174.1 billion, a decrease of 0.6% since 2010.

Market volume

The global PCs market grew by 8.1% in 2010 to reach a volume of 293.6 million units.

Market volume forecast

In 2015, the global PCs market is forecast to have a volume of 446.1 million units, an increase of 51.9% since 2010.

Market segmentation

Americas accounts for 39.5% of the global PCs market value.

Market rivalry

The global PC market is characterized by a strong degree of rivalry; this is because the market contains large scale players, limited product differentiation and varied market environments.

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CONTENTS TABLE OF CONTENTS

EXECUTIVE SUMMARY MARKET OVERVIEW Market definition Research highlights Market analysis MARKET VALUE MARKET VOLUME MARKET SEGMENTATION FIVE FORCES ANALYSIS Summary Buyer power Supplier power New entrants Substitutes Rivalry...