Submitted by: Submitted by ritesh19
Views: 486
Words: 12241
Pages: 49
Category: Other Topics
Date Submitted: 08/29/2012 07:49 PM
Adept Foundation
ADEPT INSTITUTE OF MANAGEMENT STUDIES,
MBA DHARWAD.
(Approved by SMU UNIVERSITY manipal)
[pic]
STUDY ON
“A STUDY ON THE EFFECTIVE PROMOTIONAL STRATEGY WHICH INFLUENCES CUSTOMER TO PURCHASE A PRODUCT OF BIG BAZAAR”
A Report Submitted in Partial Fulfillment of
The Requirement for the Award of
MASTER’S DEGREE IN BUSINESS ADMINISTRATION
2009-2010
Submitted by
Manjunath Reddy.
Exam No. 520864273
Institute Guide: Company Guide:
Mr. Nityanand. Mr. Arif.
Faculty Asst Department Manager
AIMS College, BIG BAZAAR,
Dharwad. Hubli.
Adept Foundation
Adept Institute of Management Studies, MBA Dharwad.
(Recognized by ISO, & Affiliated to SMU University, Manipal)
[pic]
This is to certify that Mr. Manjunath Reddy.
student of Adept Institute of Management Studies, bearing Registration No. 520864273 of MBA 3rd Semester has successfully completed his summer in plant training 2009-2010.
Project Guide Dean
Date: ______________
INDEX
|CHAPTER NO. |TOPIC |PAGE NO. |
|I |Summary |5 |
|II |Acknowledgement |6 |
|III |Declaration |7 |
|IV |Industry Profile |8 |
|V |Competition In Retail...