Marketing Mix of Citycell

Submitted by: Submitted by

Views: 621

Words: 4566

Pages: 19

Category: Business and Industry

Date Submitted: 09/04/2012 10:15 AM

Report This Essay

Assignment on Marketing Mix of Citycell Telecom

Introduction:-

The success of any question depends on how best positive in price, place, product and promotion. Once the company has decided on its overall competitive marketing strategy.

It is ready to begin planning the details at the marketing mix, one of the major concepts in modern marketing. The company wants to design and art into action the marketing mix that will best action its objectives in its target markets. The relationship between the four marketing management function analysis, planning implementation and control. The company first develops company wide strategic plans them to transaction them into marketing and others plans for action. Marketing analysis provides information and evaluations needed for all of the marketing activities.

The process of planning and exacting the conception, pricing, promotion and distributing of ideas, goods and services to create exchange that satisfy individual and organization objectives.

We can also define in a simple way that is marketing is the delivery of customer satisfaction at a profit on marketing is a process of continues creative engineer.

Most of all marketing is nothing but exchange relationship.

About Marketing Mix

A planned mix of the controllable elements of a product's marketing plan commonly termed as 4Ps: product, price, place, and promotion.

These four elements are adjusted until the right combination is found that serves the needs of the product's customers, while generating optimum income. Sometimes the first P (Product) is substituted by presentation. See also marketing and mega marketing.

Features of Marketing Mix

1. Combination of four marketing variables: Marketing mix is a combination/integration of four basic marketing variables namely, product, price, promotion and place. These variables are interdependent.

2. Useful for achieving marketing targets: Marketing mix aims at...