Submitted by: Submitted by deeyan83
Views: 463
Words: 2578
Pages: 11
Category: Other Topics
Date Submitted: 09/26/2009 12:27 AM
ONE- STOP PARTY SHOP
Malaysian’s Largest Online Party Centre
THE COMPANY
The company that I have selected for this task is called One-Stop Party Shop or The Party Shop. This company was established in 1995. It is the Malaysian’s leading and largest online party centre, which have the biggest shopping cart that enable customers to buy varieties of party needs and novelty from home. They also have showroom for customer who do not want to purchase through online or want to get their services, but customer have to calls first to make an appointment. Besides selling a product, they also offering services that will be explain later. They have experience in organizing a party for celebrities, ministers, royalties, professional and large corporations. Their products and services have been used by people living in Johor, Penang, Pahang, Sabah and Sarawak, as far as Australia and Thailand.
Type of retail businesses
The Party Shop Company is a specialty store because they are focusing for only one type of product that is a party supply. They use e-commerce as their main concept which gives customers privilege of buying party favours and novelties from their home, which also known as on-line businesses. This company chooses to sell their product through online because they want their customers to have access to the shop 24 hours a day, 7 days a week. Buying products through on-line will help customers to save their time, especially for busy person, because they do not have to come to the shop to buy anything that they wanted. Also, organizing a party need a lot of time, so buying the party supplies through online will really help. E-commerce also will help company to advertise their product for free. The customer can always get update information regarding the promotion or new product just by browsing to the website. This company provide online catalogue at their website that contain product picture, description and price so that customers can go through the...