Swot Analysis of Tata Steel

Strengths of TATA STEEL:

1.

Mineral Reserves

– Tata Steel has two collieries i

n West Bokaro and Jharia, inthe state of Jharkhand. The iron ore units are located in Noamundi, Joda andKatamandi in the states of Jharkhand and Orissa. Tata Steel Limited also

has amanganese mines and dolomite quarries in Orissa. These mines are located at anapproximate distance of 150 kms from Jamshedpur, home to the steel company'smanufacturing

facility. The Steel Company's iron ore units produce 9 million tons perannum of various grades of high quality iron ore including rich blue dust ore. Thecompany in India is having

mines of 281 million tones reserves in its mines inJharkhand and thus having minerals to cater its needs for more than 20 years. Thecompany has also been acquiring stake overseas

in Canada, Mozambique, Australiaetc. to boast its reserves for clean coking coal which is rarely available in India.

2.

Management Team

- Tata Steel has a highly credible management team who hasdisplayed their skills in expanding the company through inorganic route. Thecompany has successfully acquired Nat Steel

of Indonesia, Millennium Steel of Thailand and more importantly Corus. The company’s virtuosos of finance have beenable to find innovative ways to tackle the company’s bulgeoning

debt and keep thebottom line in the green zone despite lowering demand and huge debts accumulated.

3.

Information Technology

- The entire mining operation of the Company is safeguarded against accident occurrence. Proactive measures are undertaken to ensurethe employee's health and productivity through

ergonomically designed work stationsand by protecting them from occupational hazards. All its mines are ISO-14001 -Environmental Management System Certified. Tata Steel's

collieries use 'Surpac', astate-of-the-art mine planning software that estimates the volume of coal in everyseam. This software is coupled with qualitative detailing that focuses

on...