International Business Paper

TABLE OF CONTENTS

Introduction

Brief Argentina Facts

Strategic Alliances

Goals and Objectives

Management

Sales/Revenue/Financial Stability Overview

Product/Service Description

New Foreign Marketplace Analysis

Country Profile

Industry Profile

Market Entry Strategies

Pricing Strategies

Sales and Promotion Strategies

Financial Analysis

Risk Management

Executive Summary

Introduction

We are the members of JAK Car Art. We are located in Buenos Aires, Argentina. We specialize in unique car graphics that are mostly for businesses as well as taxi companies. The car market in Argentina is constantly growing, so the market for what we do will be growing as well. We intend to discuss the background of Argentina including current political and market specifications. We also will show why Buenos Aires is the best place for us to start a booming business.

Brief Argentina Facts

Argentina is the fifth largest country in the world with around 40 million people. Buenos Aires is the Capital of Argentina and also the largest city. There are approximately 1.8 million cars in Argentina today and that number is constantly growing. In addition to those 1.8 million civilian cars, there are 40,000 taxis as well.

Strategic Alliances

We plan to have two major strategic alliances. The first one of our alliances will be two major taxis companies. We plan to form an alliance with these companies so that we will have the ability to be their main suppliers for any new taxi art and also the renovation of any existing taxis. The other one of our strategic alliances will be a large paint supplier such as Sherwin Williams paint. The reason we want to form an alliance with a company such as this is because if we agree to make their our main or even only paint supplier, we will be likely to get discounted paint and if we are under contract, we will always have a guaranteed supply of paint when we need it.

Goals and Objectives

The only way for a company to succeed is...