Movie Industry

MOVIE INDUSTRY

CAST

Justin Balcom

ZiHanWeng

IsaraPatumanon

Hillary Pham

TABLE OF CONTENTS

Industry Structure

•

Background

Competition

Organization

Pricing Strategies

Movie Theaters

DVDs, Blu-ray

Rentals/Television/VoD

Analysis/Recommendations

INDUSTRY STRUCTURE

BACKGROUND

Definition: This industry produces and distributes

motion pictures. It excludes third-party distributers and

disc manufacturers as well as products aimed

specifically towards television. (IbisWorld.com)

Brief History

First full-length feature: The Story of the Kelly Gang, 1906,

Australia

By 1910, movies were being produced outside of Australia.

Movie Industry in the U.S.

Nectar Studios, Hollywood, CA, was the first production company in

the U.S. (1911)

Movies were silent B&W until the late 1920’s. Sound was

introduced.

1950’s – present: Cameras were now capable of shooting in color

The quality of cinema is constantly evolving from new technology.

Camera Quality: 16mm

35mm

Digital

HD

3D

Currently cheaper to invest in Digital/HD

INDUSTRY STRUCTURE

BACKGROUND

Key Statistics:

Revenue: $29.7 Billion

Profit: $1.5 Billion

Annual Growth ‘05-’10: -0.8%

Expected Annual Growth ’10-’15: 1.1%

Exports: $4.3 Billion

Businesses: 6,507

BACKGROUND

INDUSTRY STRUCTURE

(Ibisworld.com)

Industry Data

Rental  + 

Sell  

Through 

Spending 

on Home  

Domestic  Entertain

Revenue  

Establish Enterpris Employm Exports ( Imports ( Wages ($ Demand  ment ($ 

billion)

($m)

IVA ($m) ments

es

ent

$m)

$m)

m)

($m)

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

31,310.40

31,860.30

30,804.10

31,576.80

30,859.30

30,674.30

31,445.20

31,546.70

27,827.60

29,726.80

30,826.70

30,641.70

28,671.50

30,641.70

31,465.50

10,687.40

10,560.60

11,184.00

11,899.70

13,318.70

14,386.40

14,531.70

15,947.30

12,641.50

14,513.60

15,122.10

15,218.00

14,869.50

15,917.00

15,324.30...