Agora

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• Essay length: 4946 words

• Submitted: 11/09/2011

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University Degree Management Studies

REPORT ON

AGORA SUPERSHOP

ONLINE SHOPPING

Submitted to:

Md. Salim Bhuiyan

Course Teacher

Management & Organizational Behavior

Submitted by:

Date: September 09, 2011

UNITED INTERNATIONAL UNIVERSITY

SCHOOL OF BUSINESS

September 09, 2011

Md. Salim Bhuiyan

United International University

House # 80, Road # 8/A

Satmasjid Road, Dhanmondi

Dhaka-1209.

Dear Sir

We, the student of MBA department are eager to transmit our report on "A decision which will bring significant changes in our organization and its Justification & Implementation" as a requirement for the course of MGT 506 Management & Organizational Behavior. We would like to inform you that we took great pleasure in preparing this assignment. We have worked hard, concentrated on our work and tried our level best to prepare this assignment.

We have gained a lot of knowledge while preparing this assignment and enjoyed it. We tried to submit the assignment within specific time period and we apologize for any possible mistake.

We would like to thank you for your valuable guidance in this regard.

Yours' sincerely,

Table of Contents

Executive Summary

Background

4

Decisions and objectives

5

Introduction

6

Marketing Strategy of Agora

7

Reasons & Justification

9

SWOT analysis

11

Feasibility Analysis

12

Implementation of the Decision

14

Action plan

15

Conclusion

17

References

18

Executive Summary

Dhaka is the capital of Bangladesh and over populated day by day. It is now very difficult to move one place to another within short time. All streets are faced traffic jam in business hour. No one can able to maintain their daily routine perfectly. One of the most important tasks of our daily life is to purchase our daily commodity from local market. But...