Business System

Submitted by: Submitted by

Views: 238

Words: 2286

Pages: 10

Category: Business and Industry

Date Submitted: 12/07/2012 06:40 PM

Report This Essay

Business Systems Paper

BSA/502

Business Systems Paper

Riordan Manufacturing has been in existence from 1991 as well as in 92 the organization acquired venture capital which allowed them to which they used to buy a fan manufacturing factory in Pontiac, MI. During that period the organization has grown all over the United States as well as China. Through the years the organization has become a market leader in plastic injection molding. Riordan’s R and D Division are, as well as will stay, the market leader in determining industry tendencies. The organization developed into the manufacturing of plastic beverage containers during 1993. Riordan has got 5 different parts of their vision which are their concentration, their client associations, their workers, as well as their future.

In this report we will be talking about the marketing and sales, human resources, functions, as well as logistics divisions. In this report we will evaluate these divisions as well as provide tips on the way these various divisions may improve and provide the actions regarding how to execute the suggested modifications to assist Riordan improve like an organization.

Sales and Marketing

Riordan Manufacturing (RM) is in the procedure for consolidating historic info from its numerous databases, document files, as well as microfiche to provide better value to the client. Historic sales info, files of previous marketing research, marketing strategies, as well as design honors are saved in a file cabinet within the marketing division. The sales team keeps their set of client information.

Dr. Riordan together with the professional group has got a two- year strategy to attain $50 million in income. The aim will be accomplished by enhanced sales to current clients, as well as growing sales to new clients. The suggested system for RM is a customer relationship management (CRM) module, which may be built into the business resource planning...