Money Businessss

Clover Valley Dairy Company

Market testing is means to find the right market target and research. We are not familiar with how the customer is going to act in response to the changes we are bringing to the table.  I positively believe that we should analysis the new multipack carriers to see how our clients react.   The idea of this test is to decide if it’s cost-effective for Clover Valley Dairy Company to start producing the 6oz yogurt cups in a multipack which hold six yogurts jointly.   Having this multipack is huge because it makes it a great deal easier for our customers to take the product home, handiness is what people like.   Testing the new multipacks in stores everywhere other dairies are not challenging with us is a good plan to see what variety of economic development this new multipack is bringing us.   I would also be fond of to observe the test the multipacks in stores with opposition to see if we have any outcome on the market.   At the conclusion of the testing we would encompass to evaluate our sales from each exacting store against our competition sales in measure of track.   If we can start to tell that customers are more possible to acquire our products we can then put in more effort in marketing the new multipacks.   I would recommend that we give out both the multipacks and singles pack yogurts so we can have a better evaluation between the customers requests, if we only supply the multipack we are limiting the costumers selection and with both of the products presented we can tell which one appeal better to them.   I do like the plan with someone actually being at the store asking particular question, what I would add to that is some type of encouragement.  People may feel used if we just ask them questions and say thank you or goodbye.  We want something in the line of buy two multipacks get one free or a discount for a certain

amount off the price, which is very reasonable. Our market share would certainly increase if our...