The Insulin Watch Market Research

Market feasibility study

A medical gadget for people with diabetes:

“ Healthy Watch”

Market feasibility study report

A medical gadget for people with diabetes: Healthy Watch

Chosen product

In the field of medical gadgets, our product is an insulin wrist watch

Potential clients

People from Romania, suffering from diabetes.

Type of product

The product will be available in drug stores, hospitals and on the Internet.

Main function

To improve the life of people suffering from diabetes by providing an easy to use gadget for administrating their insulin treatment.

Product development

Mainly medical development and implementation.

Team members: Birisi Bianca 20%

Chircu Oana 20%

Colesnic Mihaela 20%

Sapcaliu Alice Elena 20%

Tihan Ana-Maria 20%

Rules of conduct:

• Each member will respect his/her responsibilities agreed upon in the team contract

• Each member will actively participate in producing the report.

Market feasibility study

A medical gadget for people with diabetes: The insulin watch

Healthy Watch

Motto: “Life is not over because you have diabetes.

Make the most of what you have, be grateful”.

Dale Evans*

Introduction

Diabetes, the disease which affects almost 350 million people annually worldwide, is claimed by the doctors to be the “disease of the 21st century”. The number of diabetes cases has increased dramatically in recent decades, being mainly associated with the “modern” lifestyle (fast-food diet, prolonged stress, work overload, disorganized program of rest, lack of exercise and the use the car for most activities); diabetes (affecting chiefly adults over 40) also tends to occur earlier in life, even during adolescence and childhood (Simmons, R. K., et al, 2011).

Linked with Nicolae Paulescu’s discovery, our team would like to position on the...