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ECO 518

ECONOMICS FOR DECISION MAKING

STUDY GUIDE

Textbook: Managerial Economics: Economic Tools for Today’s Decision

Makers, 6th Edition

Paul G. Keat and Philip K. Y. Young

Publisher: Prentice Hall, Upper Saddle River, New Jersey

eTextISBN:-10 0-13-604005-5

ISBN 13: 978-0-13-604005

Print: ISBN 10: 0-13-6040047

ISBN 13: 978-0-13-60400-0

C A L IF O R N IA I N T E R C O N T I N E N T A L U N IV E R S IT Y

All rights reserved. No part of this Study Guide may be reproduced or transmitted in any form or by any

means, electronic or mechanical, including photocopying, recording, or by any information storage and

retrieval system without the written permission from the publisher.

Copyright ©2012 by California InterContinental University

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July 2012 – V1

Updated 11/5/12

California InterContinental University | 1 of 99

TABLE OF CONTENTS

Contents

TABLE OF CONTENTS..................................................................................................................................... 2

HOW TO USE THIS GUIDE.............................................................................................................................. 6

Course Overview ........................................................................................................................................... 7

ECO 518: MANAGERIAL ECONOMICS ....................................................................................................... 7

Course Description: ............................................................................................................................... 7

Course Objectives: ................................................................................................................................ 7

Learning Outcomes (LO):...