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Group Discussion Board Forum 2 – Part 1The following items are taken from the textbook section titled Discussions Questions>“Making Research Decisions”, "Bringing Research to Life" and "From Concepts to Practice" located at the end of each chapter.  Provide a comprehensive and substantive answer for each item and post them in a word document in your Group discussion board forum.  These documents will be the basis for the collaborative work in the DB forum 2 –Part 2.

1. Ch. 6 - 7  --  You are the administrative assistant for a division chief in a large holding company that owns several hotels and theme parks. You and the division chief have just come from the CEO’s office, where you were informed that the guest complaints related to housekeeping and employee attitude are increasing. Your on-site managers have mentioned some tension among workers, but have not considered it unusual. The CEO and your division chief instruct you to investigate. Suggest at least three different types of research that might be appropriate to the situation.

2. Ch. 6 - 10  --  Use the eight design descriptors in Exhibit 6-3 to profile the research described in the Chapter Snapshots.

3. Ch. 7 - 5  --  Assume you are a manufacturer of small kitchen electrics, like Hamilton Beach/Proctor Silex, and you want to determine if some innovative designs with unusual shapes and colors developed for the European market could be successfully marketed in the U.S. market. What qualitative research would you recommend, and why?

4. Ch.7 - 8  --   Use Exhibit 7-7 to develop the recruitment screener for the research you described in your answer to question 5.

5. Ch. 8 -9  --  Develop the investigative questions that should have guided Sara’s observation study of HomeExtravaganza.

6. Ch.8 - 10  --   Using Exhibit 8-3, identify the type of study described in each of the Snapshots featured in this chapter.

7. Ch.10 - 5  --  In the following situations, decide whether you would use a personal...