Coffee Shop

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Date Submitted: 03/19/2013 07:00 PM

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Taken from Tom’s Initial Post, thanks for getting us started here Tom…

Who wants to be the leader on this?

The consensus is Tom is the leader. Tom, I’m available to help! (

What are everyone's thoughts concerning the hypothetical organization?

Randy suggested socially responsible coffee company-everyone agrees

What time lines should we use? - for everyone's consideration I would propose this Sunday at Mid-night for part 1?? Your thoughts?

Tom’s requested timeline: I would like part 1 turned in by COB Tuesday and part 2 by COB Thursday so that we all have time to review the material and talk/work through any issues.

Strategic Plan Presentation and Management Plan Paper (Learning Team Assignment):

Part 1 - has 2 sections - a and b

a. Create a hypothetical organization that provides a service and/or a product. Socially responsible coffee company...Green Java

Develop a strategic plan for the organization using the following strategic planning process:

1) Define the business and develop a mission statement.

Tom suggested:

Green Java’s Mission

Create an atmosphere (replace with “relaxing ambiance”), through inspired beverages and quality service, where individuals desire to congregate and express themselves.

Traci: I was thinking along the same lines...something like “creating a place where our customers’ want to be”... any thoughts on how to incorporate the socially responsible part to the mission? How about:

“To be a socially responsible company that creates a relaxing ambiance where our neighbors and friends desire to congregate and express themselves.”

Lynette, you offered to work on this part also, do you have any ideas to add?

To delight our customers and employees with assurance which creates and inspire our customers and employees to express themselves.

2) Set strategic goals.

The book defines strategic goals as follows:

“Strategic goals are major targets or end results that relate to...