Submitted by: Submitted by shazza321
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Category: Literature
Date Submitted: 04/18/2013 03:23 AM
Distributive Strategy
2 main strategies:
Distributive/value claiming (1 axis model) obtaining biggest piece of negotiation pie
* Often makes negotiators focus more on their differences and ignore what they have in common
Integrative/value creating (2 axis model) increasing negotiation pie
In reality, most negotiations are mixed motive ones. Why?
* Interdependence and conflicts of interest create both convergent and conflicting goals for the parties. E.g. integrative bargaining also has a stage where value created is distributed (i.e. claimed)
* This is particularly the case where there is some history between the parties and expectations of future dealing. See Dual concerns model
* Which situations are most suitable for using distributive bargaining?
* What is the role of the BATNA in such situations (i.e. distributive bargaining situations)?
* builds perceptions of power and urgency
* shapes time pressures
* not static – needs attention and development
* What are the fundamental elements in distributive bargaining?
* Intensive preparation and clarity in selecting BATNA, setting target, resistance point
* get settlement as close as possible to THEIR resistance point i.e. capture maximum amount of the bargaining range
* Get them to shift their resistance point in your favour (e.g. via re-framing, or increasing THEIR costs of failing to settle or of delays. NB collective bargaining (e.g. EB) and no pay increase backdating as a condition on the part of management)
* get them to believe (your) outcome is the best possible by e.g. giving them minimum useful information and clues and concealing yours
* Prime objective of distributive bargaining maximise value of current deal. Ways 1. Push for settlement close to seller’s (unknown) RP; convince seller to change her RP by influencing her beliefs about condo’s value; convince seller to change RP to create +ve BR; convince seller this is the...