Airplanes

The high costs of developing the new transports forced both companies to seek risk-sharing partners. In the cases of McDonnell and Lockheed, the foreign marketing strategies reached out in different directions and in different ways. Douglas stressed foreign as well as domestic ptions to underwrite the DC-10’s costs and development. Lockheed’s venture found support in the UK, where Rolls-Royce in particular saw potential profit

The unqualified success of new turbine-engine airliners like the Douglas DC-8 and the Boeing 707 quickly moved former industry skeptics to increase the passenger capacity of these planes in order to capitalize on the traveling public’s enthusiasm for jet-propelled travel. If not revolutionary in an aerodynamic sense, the big new jets were certainly revolutionary in size

The unqualified success of new turbine-engine airliners like the Douglas DC-8 and the Boeing 707 quickly moved former industry skeptics to increase the passenger capacity of these planes in order to capitalize on the traveling public’s enthusiasm for jet-propelled travel. If not revolutionary in an aerodynamic sense, the big new jets were certainly revolutionary in size

The unqualified success of new turbine-engine airliners like the Douglas DC-8 and the Boeing 707 quickly moved former industry skeptics to increase the passenger capacity of these planes in order to capitalize on the traveling public’s enthusiasm for jet-propelled travel. If not revolutionary in an aerodynamic sense, the big new jets were certainly revolutionary in size

The unqualified success of new turbine-engine airliners like the Douglas DC-8 and the Boeing 707 quickly moved former industry skeptics to increase the passenger capacity of these planes in order to capitalize on the traveling public’s enthusiasm for jet-propelled travel. If not revolutionary in an aerodynamic sense, the big new jets were certainly revolutionary in size