Vaule Chain Portfolio of Esprit

Value Chain Portfolio of ESPRIT

Table of content

| | |

|Introduction |3 |

|Product value – Pro-forma A | |

|Name of company |4 |

|Name and description of product/service |4 |

|Key product and service attributes |4 |

|Research undertaken |4 |

|Purpose of research |5 |

|Post research review |5 |

|Conclusions |10 |

|Customer value – Pro-forma B | |

|How customer value is understood and met by product/service provider? |11 |

|Impact upon value chain activities – Pro-forma C | |

|Sales |13 |

|Appendix of research...